The Crepe Place1134 Soquel Ave.
Santa Cruz, CA
• Booking contact: Adam Bergeron
• How to Introduce Yourself: Fill out the web form on The Crepe Place website. Do NOT call. Do not drop off a hard copy CD/demo.
• Timing: The Crepe Place books about 3 months in advance.
• Days: Live music booked almost every day of the week.
• Genres: Indie rock, country, folk, funk
• Capacity: 100
• Payment: Typically The Crepe Place splits show proceeds 70/30 with the band. The venues 30% is used to cover the door and the sound engineer.
• Equipment: The Crepe Place provides standard venue equipment including PA, monitors, mics/stands, DI boxes. The band is responsible for bringing their guitar and bass amps.
• Food: As a courtesy The Crepe Place feeds the band and provides drink tickets.
Generally every night includes a 2-3 band package and each band does a 40 minute set. A typical night breaks down something like:
Doors @ 8:00 PM
Opening Act - 9:00 – 9:40
Middle Act – 10:00 – 10:40
Closing Act – 11:00 – 11:40 (or Midnight if larger headline band)
When your set is over, don’t hop off the stage and hit the bar, make sure you break down and clear the stage for the next band that needs to set up.
- Pick the Right Venue. Visit The Crepe Place before you send a booking inquiry. Notice the type of music being played; notice the type of crowd that is coming out for the show. Recognize that The Crepe Place is a restaurant that also does live music. It is important for The Crepe Place to keep ALL of their customers happy, those coming out to a show in the front of the house, and those having dinner in the back of the house. If you are an ear bleeding death metal band, be realistic about the fact that this is not the right venue for you. Trying to force a square peg into a round hole doesn’t help anyone and can just be a waste of time for all involved.
- Understand the business. The Crepe Place, like all venues, can only operate if they make money. It is very easy for a venue to lose money on a show. Before you send a booking request, you need to be confident that your band can draw at least 50-75 people out to the show on a weeknight night. Playing to an empty room hurts everyone. The venue loses money, you lose respect and it will be nearly impossible to book another show at the venue again.
- Give the venue what they want. Adam appreciates when band inquiries are concise but specific. Make sure to always include your band name, the date you want to book and a link to hear your music. Instead of the generic “Booking” or “We Want to Play the Crepe Place” subject line, instead try “Band Name – Date You Want to Play – Descriptive Term”. Think your correspondence through.
- Package Yourself. If you know that a typical night at The Crepe Place includes 2-3 bands, pitch your own package. Think about bands you have played with before or that you share friend groups with. A perfect scenario is 2-3 like-minded, but still unique bands on the same bill. Remember some basic band etiquette, if you on the bill with other bands, don’t bail after your set and take all your friends with you, stay and support the other bands.
- Promote. Everyone wants a show to succeed and one way to help make that happen is to promote the show locally. When you send a booking inquiry to The Crepe Place let Adam know what you will do to promote the show – be specific.
If you have done all of this and you don’t hear back from Adam, please don’t take it personally. The reality is that not everyone gets a show. It doesn’t mean your band is not great or that you should stop trying to build your career, but there are only so many days in each month.
The Crepe Place books not only local bands, but touring regional and national acts as well.
This is the first in my series for the Good Times Making Noise blog. If you have a SC Music question you would like me to investigate - email me firstname.lastname@example.org